YMCA of the USA, in partnership with the World YMCA and delivery partner YMCA San Francisco, was developing the first in a series of global forums that would bring together young leaders from around the world to find solutions to tackle the problems identified by the United Nations Sustainable Development Goals. 

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The event would coincide with the UN's 75th anniversary, with the founding declaration having been signed at the Herbst Theatre, in San Francisco, flagship events were to include a ceremony at the theatre, and welcome at Salesforce Tower.

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A committee of diverse youth voices was formed, forming a central consultation group, who were provided with the agency to bring the event to life.

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Over an initial week-long period on-site, the group were tasked work out the event's format, delegate recruitment mechanisms, content production and journey that attendees would undergo before, during and after the event.

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Bromfield Events provided facilitation to the committee, expertise and knowledge, bringing cohesion and direction to the groups work, ultimately co-creating a plan that could be executed by organisers.

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Due to the ongoing COVID-19 pandemic, the event is transitioning to a digital format later in 2020, with Bromfield Events working on the reimagining of the concept.